Francesca Benincasa and Loris Buscaino, from the Market Hub desk, IMI Corporate & Investment Banking Division of Intesa Sanpaolo, describe the main factors that have influenced the evolution of the retail order flows in financial markets.
In recent years, the macroeconomic landscape has significantly influenced investor sentiment, characterised by various risks and tensions in financial markets.
In this dynamic context, retail investors have enhanced their market presence, continuing the upward trend that had an acceleration around four years ago with the pandemic’s onset.
The rise in volatility, the movement of high-growth tech stocks and interest in innovative digital assets have stimulated retail investor participation in financial markets, with a particular focus on alternative assets.
Looking ahead, the participation of small investors in financial markets appears set to grow even further. Economic prospects suggest a steady increase in order flow, fostered by a more integrated relationship between retail investors and brokers.

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